Beschreibung
His perspective on the world has had a significant impact on the history of design. As a branding expert, as a creative mind, as a source of ideas in the fields of fashion, beauty, lifestyle, and architecture. He has created global campaigns, designed iconic items, and advised well-known personalities. Often it was and is his photographs that not only function as the basis for entire marketing strategies but also create their trends, such as the Brooklyn Bridge in raw black and white as the figurehead of the then newly founded label DKNY. Peter Arnell is a man of images, a designer of his surroundings, both aesthetically and conceptually. City Visions focuses on Peter Arnell's metropolitan photographs. Although most of them were taken in New York, they are more about the idea of the city, about light and shadow, about shapes and contrasts, about an in-between and a beside. A poetic-abstract visual flow of images that is a pleasure to follow. PETER ARNELL (*1958, Brooklyn, New York) began his career with Robert A.M. Stern and Michael Graves, for whom he supervised various book publications. In 1980 he founded Arnell/Bickford and specialized in design, branding, and product development. He has created campaigns for Samsung, Chanel, Gucci, Pepsi, Reebok, Chrysler, Nespresso, and the Special Olympics. His New York Times bestseller Shift: How to Reinvent Your Business, Your Career, and Your Personal Brand was published in 2010. Hatje Cantz published a large overview volume of his work in 2022: Peter Arnell, Portfolio, 1980-2020 .