Lee Martin is Associate Professor of Creativity in the Centre for Cultural and Media Policy Studies, University of Warwick, UK. His research critically explores the nature of creativity and the creative process, as well as understanding how to develop sustainable creative practices and cultures. Nick Wilson is Reader in Creativity, Arts & Cultural Management at the Department of Culture, Media and Creative Industries, King's College London, where he founded the MA in Arts & Cultural Management. His research focuses on cultural opportunities: what are they, who has them, and how can they be supported and enabled for human flourishing?